Opinions

Most agencies will recognise the moral dilemma clients sometimes put them in when asked to run a campaign the agency knows in their heart of hearts is either doomed to fail or plain daft.

Scale-up marketing and communications with with OakNorth's Valentina Kristensen

There will have been much scratching of heads going on in public relations and communications offices up and down the country this week.

Like most marketing services groups that are growing, our agencies have an influx of new starters this month as well as multiple vacancies which they’re desperate to fill.

‘Tai Chi Made Fun and Easy’, ‘Spanish for Beginners’ and ‘Portrait Drawing Fundamentals Made Simple’ are just some of the non-work-related courses our staff have enrolled in via the Selbey Anderson College, whose doors flung open last month.

‘Process’. It's enough to make most people who work in a creative agency shiver.

‘70% of brands have considered, or are considering, an in-housing strategy’.

Attending industry events is an excellent use of anyone’s time.

The business plan? Mission and values? What about roles and responsibilities? Our COO Simon Quarendon, notes his top 3 documents.

According to Harvard Business Review, a staggering 70-90% of mergers and acquisitions (M&A) fail.